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|Good Design Australia – BRP wins three prestigious awards|
Valcourt, Quebec, July 11, 2019 – Once again, the ingenuity and thirst for innovation of BRP’s teams have been recognized at the Good Design Australia awards. BRP has been awarded three prestigious prizes in two different categories for outstanding design and innovation. Here are the winners:
Automotive and Transport category:
Sport and Lifestyle category:
“Receiving a recognition as prestigious as Good Design Australia always makes us extremely proud. This demonstrates that our teams maintain their outstanding expertise, creativity and ingenuity year after year”, said Denys Lapointe, Senior Vice-President, Design, Innovation and Creative Services at BRP.
Comments from the Good Design Awards Jury
“This is brimming with clever ideas to turn a personal watercraft into a recreational fishing craft. The bespoke touches, such as the dedicated holder for the Garmin Fish Finder, the easily detachable and transportable esky (with ruler) and the side-saddle rear seat and gunwale non-slip footrest all tick clever design boxes.”
“A striking design, high end look and feel with superior quality moulding materials. The jury was impressed by the adjustable ergonomics, so riders of different sizes and shapes can position key features to suit their own style.”
“What a brilliant design concept brought to reality by a design team that lives and breathe this sector. This is such a novel idea that will open up a whole new raft of possibilities and functions for the end-user. Every aspect of this product has been meticulously designed - form, function, material selection, ergonomics, aesthetics, design for manufacture - all coming together to create a world class product with high market appeal. Well done BRP Design for continually setting the bar for good design in this category.”
2019: maybe another record year in terms of awards for BRP
About Good Design Australia
Ski-Doo, Lynx, Sea-Doo, Can-Am, Rotax, Evinrude, Alumacraft, Manitou and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates. All other trademarks are the property of their respective owners.
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